Part and parcel of running a photography business are the ups and downs. The good months, the better months, and the straight bad months. Dealing with…
From Marketing Strategy
Ways to Get Your Phone Ringing – Part II
A short time ago, I wrote the first of four installments on Ways to Get Your Phone Ringing. I want to help photographers generate more…
3 Reasons Why Saying “Yes” To Free Photography Work Will Build Your Business
What would you say your most valuable asset is as a photographer? Is it your camera and lens collection? Is it the relationships you make…
Creative Collaborations Lead to Commissioning Clients
In a world of social media at the tips of our fingers, we have an abundant amount of content waiting to be tapped into. Whether…
How To Create A Direct Link For Google My Business Reviews
Want to know a trick that took my photography business to another level? My name is Ryan Parker and I’m a headshot and portrait photographer…
5 Ways to Get Your Phone Ringing
I am often asked about the best ways to market a photography business and how to get your phone ringing. After a little brainstorming, I…
Balancing the Business & the Family: If We Can Do It …
What’s that old adage? If they can do it, so can you (or something like that). Well, we’re a freakin’ testimony to that. And we…
5 Tips On How To Build Up Your Photography Business In A More Practical Way
Do you ever get sick of sitting behind a computer screen searching ways of building a business through social media? I certainly did, I wanted…
HOW TO UPSELL ALBUMS TO INCREASE YOUR PROFIT
As a kid, I loved nothing more than looking through shoeboxes of old family photos and flicking through family albums. It was the beginning of…
Coffee’s For Closers Only
“Coffee’s for closers only.” –Blake, Glengarry Glen Ross My name is Ben Marcum. I am a headshot and portrait photographer based in Louisville, KY. I…